Texas Tech's distinctive brand just got a refresh. The university on Thursday revealed a new word mark — the "Texas Tech" lettering that often accompanies the beloved Double T. The new word mark ...

Texas Tech are decked out in all-grey uniforms for its clash with No. 20 Colorado and its eccentric coach, Deion Sanders. The uniforms come equipped with Mahomes' famous "Gladiator" logo ...

Texas Tech will wear special uniforms featuring former quarterback Patrick Mahomes' "Gladiator" brand logo as part of their partnership with adidas for the team's Nov. 9 game against Colorado.