Last week, global soft drinks major Coca-Cola Company said its lemon and lime-flavoured soft drink Sprite has become a billion-dollar brand in the Indian market. The maker of Thums Up and Sprite ...

Thums Up, Coca-Cola India’s billion-dollar brand, has launched its new campaign, “Dum Hai Toh Dikha,” featuring Shah Rukh Khan and Allu Arjun. The campaign targets youth who face challenges ...

Thums Up, Coca-Cola India’s billion-dollar homegrown brand, has launched its latest campaign, “Dum Hai Toh Dikha”, a bold call to the youth who strive for greatness and thrive in the face of ...

Other notes include a hint of vanilla, citrus, and a slightly nutty flavour. Catch Cola asserts its uniqueness in being produced at "5000 ft up in the Himalayas." Some claim its taste is a hybrid ...

This is a case of how Thums Up woke India up to its biggest disability ... simply show how our ability is stronger than our disability'. We picked up the Indian Paralympics team... We’re long-term ...

With a strategy that combines both disruptive and conventional routes, Coca Cola India has turned Thums Up and Sprite into billion-dollar brands, and is now trying to bring Maaza into the same club.

The two icons, known for their pan-Indian appeal, will join forces for an action-packed ad campaign for Thums Up, according to a Bollywood portal. Shah Rukh Khan, fresh off the success of ...

The new Hero Mavrick 440 Thunderwheels Limited Edition has been built in collaboration with ‘The Coca-Cola Company’ and gets ...

Thums Up is also the first Indian brand that will become a USD 1 billion (approx. Rs 64,000 crore) brand much before the targeted timeline of 2020, the company officials said. With the ...