The Titleist Pro V1 is the best-selling golf ball of all-time. Frankly, it's not even close. Since it was introduced at the ...

WHAT YOU NEED TO KNOW: The Titleist Pro V1 and V1x debut new flagship versions for 2023. Golf’s top-selling balls and most played models in professional golf reveal a new core design ...

The year 2025 is a big one for Titleist as it marks 25 years since the introduction of the Pro V1 golf ball, which cemented the company’s status firmly at the top of the golf ball world.

This spring, Titleist added an enhanced alignment guide to its series of Pro V1 golf balls. At first blush, this may not seem like news worthy of its own story, but it should be. Here’s why.

Who They’re For: Golfers who want more distance off the tee and from the fairway with the maximum level of short-game spin. The Skinny: The 2023 Pro V1 and Pro V1x retain their soft urethane ...

Availability/Price: On sale in golf shops Jan. 25, the 2025 Pro V1 and Pro V1x are available in white and high-optic yellow.Price is $55 per dozen. 3 Cool Things 1. The core of the matter. Key ...

The deep dive: The first Pro V1 was released on the PGA Tour 25 years ago, and it quickly became the most-played ball in golf, an honor it has never relinquished. The Titleist Pro V1 and Pro V1x ...