Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...

Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

Puma is highly dependent on wholesale, which accounts for about 75% of its sales. Wholesale sales tend to bring lower margins than sales through full-price owned channels. Puma also risks losing share ...

Joe Preston discusses how New Balance has moved on from the 2016 Trump controversy and his strategy to appeal to new ...

Double 11, or Singles’ Day, is here, and fashion brands have not missed launching special deals. 11.11, also known as Bachelor's Day, was originally celebrated in China.

the Nike Motiva shoe launched in May 2023 for women, which according to demographics, makes total sense (women outweighed men ...

The Reina EasyOn Shoe is perfect for when you want to slip into your sneakers and go. This sneak has a sockliner that adjusts ...

Former Atlanta Falcons Hall of Fame cornerback Deion Sanders is promoting a new shoe paying homage to his first NFL team.

Learn more When it comes to shoes, most runners measure durability in distance ... makes such a fuss about the foam and ...

Nike and the Oregon Health & Science University (OHSU ... 15 by Donovon Dinneen and last year’s Zoom Vomero 5 by Jaren ...

Chinese brands like Anta and Li-Ning are taking Nike’s share of the market. The post Nike and Adidas Are Losing Sportswear ...