The 'VB Christmas Legionnaire Hat' has a similar pattern ... outfit after the brewer collaborated with Dunlop to create a beer-themed Dunlop Volley shoe after the 'Shoey' tradition took off.

In the three months to Christmas, VB sales by volume rose 2 per cent. It's been a long road back to growth for the famous beer. VB had a national market share of 25 per cent in 2000 but that had ...

Australians are usually punching cans of cold beer. It's no wonder why Wes Boyd from Perth has built a giant Christmas tree made of 2536 cans of Victoria Bitter or VB. Measuring 4.4 metres (14.4 ...

Beer lovers may have to ... supply shortages in the lead-up to Christmas. BWS has already started enforcing customer limits on much-loved brands such as VB, Pure Blonde and Carlton Draught.

(ABC News: Matt Garrick) It's a brave and foolish man who ups the price of beer on Territorians, and an even more unwise one who cuts off their shipment of Victoria Bitter, just before Christmas.

Moreland City Council has denied claims it has “banned” its garbage collectors from accepting a six-pack of beer from grateful residents this ... “We’ll put on a bit of a Christmas lunch for the guys ...