If Zoolander taught us anything, it’s that the modelling industry is no walk in the park, particularly for male models. But while even the most successful male faces don’t enjoy the same supermodel ...

Fashion retailer H&M is to use artificial intelligence (AI) to create digital "twins" of 30 models. It says it will use the AI doppelgangers in some social media posts and marketing in the place ...

Now, as recent model releases appear to stagnate, most of the researchers polled by the Association for the Advancement of Artificial Intelligence believe tech companies have arrived at a dead end ...

H&M plans to create digital twins of its models to be used in product and marketing campaigns (image: H&M Group) According to a report by the Business of Fashion, H&M plans to create Digital Twins of ...

Our new paper, published in AI and Ethics, explores this. To make the possibilities clearer, we imagine four search tool models: Customer Servant, Librarian, Journalist and Teacher. These models ...

DeepSeek released an upgrade to its large language model this week, an update the company said featured “significant improvements” over its predecessor as the China-based startup appeared to ...

That cute top that looks so good in the H&M ad is a real piece of clothing. The model showing it off might not be. Fashion giant H&M is embracing AI’s ability to create digital “clones” and ...

Alef has billed its Model A electric vehicle, which is capable of operating both as a road-based car and as an aircraft, as the cure for congestion. Skip to main content Open menu Close menu ...

Forbes contributors publish independent expert analyses and insights. Melissa Houston covers financial issues that affect women in business.