Learn how Google’s new Audience Builder workflow changes how create, manage, and apply audiences in Demand Gen, Video, and ...

Google announced plans to update how Google Tag Manager (GTM) interacts with Google Ads to streamline data collection and improve tracking reliability. This change is scheduled for April 10.

In a strategic move to stay ahead in the digital advertising race, Google is now planning to show ads within conversations ...

As it turns out, Google is now planning to display ads within conversations with AI chatbots in a bid to maintain its position in the digital advertising space, according to a report from Bloomberg.