Learn how Google’s new Audience Builder workflow changes how create, manage, and apply audiences in Demand Gen, Video, and ...

Personalized landing pages don’t have to mean endless variants. See how dynamic content can scale intent-driven experiences ...

Can Google Ads' built-in AI tool compete with third-party solutions for ad creation? See which delivers better ad copy, ...

A new Q&A sheds light on how AI Max works, offering advertisers clarity on automation, keyword targeting, and performance ...

YouTube celebrated its 20th birthday at Brandcast 2025 and Anne Marie Nelson Bogle who leads Ads Marketing said the ...

Money talks, and Google is finally making it clear who's speaking to you when you see ads promoted in Search results.

Learn what sets Performance Max apart from other Google Ads campaigns, and how it can drive conversions and maximize ROI.

Taken together, the reports stand as an indictment of the entire programmatic ecosystem. Critics say the unsuitable ...

Ryan Moulton, a Google Search engineer who worked on Google's search rankings algorithms for over 18 years now, went to X to ...

Google is bringing Gemini to more Android devices: Here’s how it will work Apart from this, Google is updating its in‑car voice experience by adding Gemini to Android Auto and cars with Google ...

Many major tech companies, such as Alphabet (formerly Google) and Meta (formerly Facebook), use big data to generate advertising revenue ... sources to support their work. These include white ...

Faye Mear offers a simple guide to deciphering marketing jargon – and explains what it means for your practice.