To counter rising competition in the search market from AI, Google is integrating ads in AI chatbot conversations through its ...

Google Search doesn't work as well as it used to, and Perplexity hopes to step into the search gap with its AI-powered search ...

Learn about conversion value, how Google’s Target ROAS bidding works, and expert strategies to use Target ROAS effectively.

Avoid common pitfalls of automated ad copy in Google Ads. Here’s how to keep your ad copy clear, accurate, and on-brand.

Google recommends unpinning headlines for better ad strength, but does that improve performance? A data-backed look at what ...

In a strategic move to stay ahead in the digital advertising race, Google is now planning to show ads within conversations ...

Can Google Ads' built-in AI tool compete with third-party solutions for ad creation? See which delivers better ad copy, ...

A landmark court ruling in the U.S. sets the stage for a global reckoning with Google’s role in the digital economy.

When you think of Google, what comes to mind? Search engines, smartphones, email, cloud storage — perhaps even self-driving ...

Google has revolutionized how users browse content online with its Search Generative Experience (SGE). Now, its AI is able to ...

SAN FRANCISCO :A U.S. judge's ruling that Google has illegal monopolies in ad technology sets up the possibility of U.S. prosecutors seeking a breakup. Here's what the case involves and what ...