As Indians spend more time watching YouTube on connected TVs, long-format content, once overshadowed by Shorts, is gaining ...

YouTube announced the launch of side-by-side ads for automated live mid-rolls, the expansion of the voice replies experiment ...

FY25 CapEx hit $17.2B; Search, ads, and AI tools drove revenue growth. Google Cloud shines, but margins face pressure. Read ...

Global advertising revenues are set to rise 4.9% this year, however traditional media owners across the likes of TV, radio ...

Confirmation of the expansion comes in the form of a new update to YouTube's original Premium ... users might also encounter ads in music videos, in the Shorts feed, and while searching or ...

DAZN is the global rights holder for the upcoming Club World Cup and is planning to use it to expand its reach ...

Another key evolution in influencer marketing is the shift from performance-driven tactics, such as discount codes and direct ...

CMOs must address 10 pressing issues, including AI integration, Google’s evolving SERPs, data privacy, and content differentiation ...

The creator-led studio has hired Fremantle and MrBeast veteran Toni Gray and a flurry of other executives. The creator-led ...

As leaders from tech, marketing and entertainment convene for Cannes Lions, THR toasts the brand leaders finding innovative ...

Spotify may be overvalued with an analysis of its P/E ratio, market strategies, and EPS forecast. Explore here for SPOT stock ...

Israel launched a wave of strikes across Iran on Friday that targeted its nuclear program and military sites, killing at ...