A viral Instagram video has left Zepto users stunned after two users compared prices of everyday essentials on the app—one ...

Rediffusion’s Red Lab has released its much-anticipated annual pop culture report, “Vibes: The Ultimate Gen-Z Rundown 2024,” ...

With millions of views and thousands of likes, brands tapped into the virality of memes in this edition of the Maha Kumbh, which brought in the moolah for meme platforms. From food apps, music and ...

Brands are now increasingly treating billboards as 'baits,' investing heavily in OOH with the explicit goal of driving social media virality ...

Quick food delivery services are gaining popularity. Zepto Cafe, the rapid food delivery arm of quick commerce company Zepto, has achieved a major milestone, surpassing 100,000 daily orders.

Multiple options are on the table, including founders raising a debt of $100 Mn to $150 Mn to buy shares from existing investors Zepto, along with its investors, is also said to be considering ...

Zepto has unveiled its SuperSaver campaign, featuring Akshay Kumar and Jr. NTR. Under the tagline "Prices itne low, ek baar dekh toh loh," the campaign highlights the unbeatable prices curated by ...

In a post on LinkedIn, the CEO said that Zepto Cafe is close to achieving $100 Mn annualised gross merchandise value (GMV) run-rate with a near 50% steady-state gross margin Palicha claimed that ...

Kiranakart argued that Arshad’s opposition to their trademark application sought to “unjustly delay the registration and harass the petitioner [Kiranakart]”. Additionally, while both parties ...