Football's rising global popularity fuels demand for jerseys, accessories, and more. Key drivers include major tournaments, digital sales, and strategic brand collaborations. Adults dominate purchases ...

The Bills will wear a never-before-seen uniform on at least one occasion next season. ORCHARD PARK, N.Y. — The Buffalo Bills will wear a new uniform on at least one occasion next season. What will the ...

The new Nike "Rivalries" initiative will allow teams from the NFC West and AFC East to receive special new alternate uniforms ...

Starting this season, Nike and the NFL are elevating select divisional matchups with a Rivalries Game on each team’s home ...

The program launches this season with teams from the AFC East and NFC West. It’ll expand to the Cowboys’ division in 2027.

The NFL introduces a bold "Rivalries" uniform set for 2025, aiming to connect with fans through fresh designs and heated ...

The Arizona Cardinals are among the eight teams that are taking part in the "Rivalries Program" that will include a new ...

In a major shift to its visual identity, the NFL announced on Friday, April 25 a new uniform initiative titled the Rivalries program, aiming to promote local culture and team histo ...

The NFL has made a big announcement regarding a new "uniform series" to appeal to a wide set of football fans and especially ...

The Rams are 1 of 8 teams getting a new alternate uniform "with designs rooted extensively in local community insights" ...

The Seattle Seahawks will reportedly add to their wardrobe this season, and they won't be the only ones. During Day 2 of the 2025 NFL Draft on Friday, Nike and ...

The Arizona Cardinals will have new uniforms in 2025. Well, they will have a different uniform for one home game this coming season. The NFL announced that eight teams — the four teams in the AFC East ...