Oakland University basketball coach Greg Kampe spent all summer raising $200,000 to buy players because he couldn't keep the ...

Dive into the incredible journey of LSU gymnast Olivia Dunne, the second highest-paid NIL athlete and highest-earning female in college sports. From her first brand deal with Vuori to securing $4 ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Michigan is offering 2025 No. 1 recruit and LSU quarterback commit Bryce Underwood a $10.5 million NIL, Image and Likeness ...

While Smith is the first girl's high school athlete to represent Adidas, the brand has signed deals with a roster of women ...

Harper reacted accordingly, appreciating the special message Durant gave him. He also said he was excited to begin his relationship with the Nike brand. "Appreciate the love @easymoneysniper, Excited ...

Although NIL numbers are not required to be made public ... he would be the highest-paid player in college sports— not ...

Alabama athletics director Greg Byrne shares the latest on the House vs. NCAA settlement, NIL and the state of Crimson Tide ...

On Wednesday, the first day of basketball's early signing period, Rhoades said that his program's NIL structure and funding ...

Brands and collectives interested in pursuing deals with student-athletes must understand and adhere to university, state, and NCAA authority before engaging in NIL deals. Universities and athletics ...

We live in an era of declining college attendance. Over the last ten years, college enrollment has decreased by around 1.5 ...

In a way, college athletics enters the next phase of its evolution into a more professionalized entity this week as the early ...