Canada’s marketing technology (otherwise known as MarTech) scene is thriving, with homegrown firms powering innovation from coast to coast. And while you may have heard of giants like Hootsuite and ...

Search isn’t what it used to be. Yes, Google holds its ground, but it’s no longer the only place people go when they’re looking for products, services, or recommendations. Social platforms like TikTok ...

In a significant move for Canada's marketing community, AMA Toronto has announced the official integration of the Canada’s Marketing, Advertising, PR and Communications Hall of Fame, founded by Jelly ...

In a country where the weather is a national pastime, The Weather Network and MétéoMédia have transformed forecasts into fuel for Canadian pride. Launched in February 2025, the “Canada. Ready for ...

Hiring new graduates brings fresh perspectives, up-to-date industry knowledge, and strong adaptability to your team. These professionals are eager to apply their skills, bring innovative ideas, and ...

As the new year approaches, it’s always insightful to look back on your consumption habits throughout the past year. Did you support any Indigenous brands? Were you more willing to support a brand who ...

Social media usage in Canada has experienced years of constant growth, particularly with Millennials and Gen Z. The statistics speak for themselves - social media users aged between 25 to 34 years ...

One of the main reasons for our switch is our commitment to supporting local businesses. Cyberimpact is a proudly Canadian company, and by choosing them, we’re helping to bolster our local economy. It ...

We start today with an exclusive story you're hearing here first: There appears to be a big issue with at least some of Google's Performance Max campaigns. The issue: Even though you might just be ...

In an exciting turn of events, Global has announced that The Morning Show has surpassed the ratings of other networks and productions making it the #1 late morning talk program in Canada. The program ...