Formula 1 has announced a landmark global partnership with PepsiCo that’s set to bring Gatorade, Doritos, and Sting Energy into the fold at key events. Per PepsiCo, the deal includes everything from ...

PepsiCo becomes the Official Formula 1 partner. The agreement includes highlighting food and beverages across the PepsiCo line, including Sting as the Official Energy Drink, Gatorade as the Official ...

PepsiCo inks a five-year global sponsorship with Formula 1 to promote Sting Energy, Doritos & Gatorade, expanding its ...

From trackside branding to flavor-fueled fan activations, the beverage giant is doubling down on high-octane engagement – and ...

Sting Energy, Gatorade and Doritos will be featured in a deal with a sport that generated more than $2 billion in total ...

PepsiCo launches worldwide official partnership with Formula 1, bringing Sting Energy®, Gatorade®, and Doritos® to the World's Fastest Growing Sport ...

PepsiCo is becoming the latest American consumer-facing brand to make a splash in F1, with a new arrangement that involves several different brands and pouring and snack-distribution rights to most ...

PURCHASE, N.Y., May 27, 2025 /PRNewswire/ -- Sting Energy®, a PepsiCo electrifying energy drink, has officially entered the fast-paced world of Formula 1® as its Official Energy Drink Partner.

PepsiCo lanza una alianza mundial oficial con la Fórmula 1, llevando Sting Energy®, Gatorade® y Doritos® al deporte de mayor crecimiento a nivel mundial. PURCHASE, N.Y., 29 de mayo de 2025 ...

World-Renowned DJ and Producer, Armin van Buuren discovers The Sound of Sting, joined by 2025 F2 Monaco Grand Prix winner Kush Maini and 2009 F1 World Champion Jenson Button - who confirms what fans ...

In a sport like Formula 1, where fans obsess over every detail, Sting Energy tapped into the most iconic and visceral element of the experience: sound. On May 23, 2025, world-renowned DJ and ...