If it's any consolation, age-old Iron Bowl rivals Auburn are merely 13th on The Athletic's list, at $1.06 billion. The Tigers ...

Here’s your ultimate guide to catching Texas Longhorns 2025 regular season NCAAF from coast to coast across the United States!

Mack Brown knew that USC was going to be the challenge of his career when Texas faced the Trojans in the 2006 Rose Bowl. In ...

With the Arch Manning era set to begin for the Texas Longhorns, not everyone is convinced that it is going to be smooth ...

College football has become a big business. But the question is just how valuable a given program can really be? The answer, ...

With the Home Run Derby X championship already sealed and just five seconds left on the clock, former No. 1 overall pick ...

Meet the No. 1 Most Valuable Program in College Sports originally appeared on Athlon Sports. Until proven otherwise, ...

25. Arkansas: A top 25 finish in my Big Two poll could upgrade coach Sam Pittman’s resume but won’t save his job. Other teams receiving consideration: Arkansas, Michigan State, Vanderbilt. John Adams ...

Want a crazy prediction for who will win the SEC title in Atlanta come December 6? USA TODAY Sports' Matt Hayes makes a ...

The Red River Rivalry between Oklahoma and Texas is one of the most well-known and fiercest for fans of each school. For alumni of both teams, such as CeeDee Lamb and DeMarvion Overshown, it doesn’t ...

Munroe also noted that the Longhorns are responsible for 12.5% of all tickets to win the College Football Playoff in 2025.

Edge rusher Colin Simmons was named the most valuable edge defender in college football. As a true freshman last season, ...