News

John Oliver Compares HBO Max/Max Branding Fiasco to Trump’s Renaming the Gulf of Mexico
HBO host John Oliver is just as confounded as everyone else about Warner Bros. Discovery's decision to revert the name of Max ...
John Oliver Sasses Warner Bros Exec for Expecting a 'Hot Take' About HBO Max Rebrand: 'I'm Not Going to Do It if You WANT It' | Video
John Oliver has long roasted his own parent company for its business decisions, but after learning this week that Warner Bros ...
When Did HBO Change to HBO Max? What We Know as Service Renamed Again
HBO Max launched on May 27, 2020, consolidating content from HBO, Warner Bros., and additional WarnerMedia-owned properties.
Warner Bros. Discovery’s streaming service Max becomes HBO Max — again
HBO Max became simply Max in 2023. Now Warner Bros. Discovery is going back to basics and reclaiming a brand long associated ...
John Oliver Slams the “Genius” Who Keeps Changing HBO Max’s Name, Admonishes Parent Company Exec for Anticipating His “Hot Take”
John Oliver didn’t disappoint his corporate overlords Sunday night by addressing the recent HBO Max name reversal — the ...
Max, Once Known as HBO Max, Is Calling Itself HBO Max Again. Got It?
Warner Bros. Discovery executives are reinstating the name HBO Max for the popular streaming service. It’s the fourth name ...
HBO Max Makes a Comeback as Warner Bros. Discovery Abandons 'Max' Rebrand
In a surprising twist in the streaming wars, Warner Bros. Discovery has announced that it will drop the name 'Max' and return ...
Everything Coming to HBO Max in June 2025
Max is getting another “new” name this summer, as the Warner Bros. Discovery streaming service is set to return to the original HBO Max name. That’s not the only update coming this summer, though, as ...
From Max to HBO Max Again: Why Warner Bros. Discovery Changed Names
The HBO Max name is returning to your screen. Find out why Warner Bros. Discovery is once again reversing course on its Max ...
Warner Bros. rebrands Max— formerly HBO Max — back to HBO Max
Warner’s decision to drop HBO from HBO Max in 2023 followed its move to merge its HBO dramas and Warner Bros’ content across ...
HBO Max Is Back As Warner Bros. Discovery Changes Name, Again
After two years as Max, HBO Max is once again becoming HBO Max. It joins a long line of brand reversals that demonstrate the ...
Max will become HBO Max (again)
Warner Bros. announced Wednesday that it will be rebranding Max, the app formerly known as HBO Max, into, uh, HBO Max.