WPP, Stability AI
WPP invests in Stable Diffusion owner Stability AI
WPP has announced a strategic partnership and investment in Stability AI, the company behind Stable Diffusion, a text-to-image model that helped kick off the generative AI craze just over two years ago. Financial terms of the deal were not disclosed, though WPP described it as a minority investment.
WPP buys into AI with StabilityAI investment
Global advertising giant WPP has invested in technology pioneer StabilityAI in a strategic move to get closer to the AI source.The value of the deal has not been released, but WPP characterises it as a “partnership” that sits on top of its existing annual $610m spend on AI.
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