News

Just in time for summer, French beer brand 1664 Blanc is launching its beloved beer in a specially elegant package for the hot months—a new can that's enjoyable to drink anywhere, including ...
For the first time ever, the World's No.1 French Beer, 1664 is collaborating with pioneer streetwear label CLOT founded by ...
French beer brand 1664 is teaming up with Swedish-French graffiti artist André Saraiva to design new packaging for its beer, featuring signature graffiti elements. The “creative takeover ...
Carlsberg Group has revamped its beer brand, 1664 Blanc’s brand identity across its portfolio as it looks to elevate the brand image and build on the global success it has found, according to ...
Kronenbourg is to relaunch its 1664 Blanc beer in the UK. The brand’s 1664 Blanc variant would initially launch in Selfridges from 12 February, before a wider grocery rollout in Tesco and Waitrose ...
1664 Bière 0.0% has performed strongly in consumer research ahead of the beer’s launch. Amongst consumers, 1664 Bière 0.0% was particularly recognised for its excellent taste, with consumer testing ...
1664 Brut’s packaging features the brand’s classic colours of blue, red, and white, along with Champagne gold, to provide an elegant touch that reflects the brand’s aesthetic. Consumers can ...
French beer brand 1664 has announced a partnership with urban fashion brand CLOT. Combining CLOT’s innovative design philosophy with 1664’s playful elegance, the collaboration reflects a ...
WETHERSPOONS has added a new draught beer to its line up and prices start from £3.20 a pint. Punters can pick up the 1664 Kronenbourg Bière (4.6%) across all its more than 800 boozers.
Wetherspoon pubs across the UK and Ireland are set to introduce a new premium draught lager to their beer selection. The French premium lager, 1664 Bière (4.6 per cent ABV), will be added to the ...
Most people would be familiar with the Carlsberg beer brand. However, as I said, it has 140 brands, including other familiar names to Americans, such as Tuborg and 1664. It also owns the brand ...