The festival offers a genre-defying celebration of neo-culture across music, fashion, sport, gaming, food, and art ...

LA Clippers guard James Harden said he wants a lifetime sneaker deal with adidas after his current contract ends in 2028.

"Unselfish MVP" — that's how one teammate described the six-time All-Star who fueled Cleveland to the East's best record.

For the third year in a row, we’ve compiled a complete list of every active NBA and WNBA player who has released a signature ...

The Adidas AE 1 quickly became the most popular and unique basketball sneaker on the market at the time of its release and ...

Several NBA players currently lead the way with high-profile shoe contracts, placing them among the highest-paid athletes globally.

Official pictures, pricing, and shopping information for the adidas Anthony Edwards 1 Low "Tie Dye" basketball shoes.

Why the $6.1 billion sale of the Boston Celtics proves major teams are now fully realized mega-brands with industry-changing ...

Adidas, the maker of the Swede's footwear and apparel ... socks and accessories pull everything together. Final Four: The non-lottery NBA Draft prospects to watch on the remaining NCAA tournament ...

The game has a great track record of producing successful NBA players, not to mention legends like LeBron James and Carmelo Anthony. Sponsoring the event this season, Adidas provided a whole slate ...

Harden's ninth signature sneaker is one of the NBA All-Star's best models yet. The adidas Crazy Lite Shorts. / adidas Additionally, adidas Basketball has launched the Crazy Lite Shorts.

Spring is synonymous with bright colors, Easter eggs, and the NBA Playoffs. To make the most out of the season, adidas is finally dropping the "3SSB" colorway of Anthony Edwards' first signature ...