Young consumers are increasingly turning to generative AI for style advice and shopping recommendations. For brands, it could ...

SINGAPORE. Welcome to our day-by-day coverage of the TFWA Asia Pacific Exhibition & Conference in Singapore (11 to 15 May). We feature our choice of the week’s highlights in words, photos and video.

Fast-fashion retailer H&M recently introduced AI-generated digital twins of real-life models for advertising and social media content. Positioned as a creative and operational aid rather than a ...

When you buy through links on our articles, Future and its syndication partners may earn a commission. For Lim, fragrance has always been about storytelling and self-expression, and it even helped ...

In the heart of New York City’s Times Square, there are signs of an artificial intelligence (AI) revolution in marketing ... fully virtual fashion models like Shudu have become increasingly ...

Fast-fashion retailer H&M recently introduced AI-generated digital twins of real-life models for advertising and social media content. Positioned as a creative and operational aid rather than a ...

In essence, Meta will be able to produce photos ... heavily in AI advertising products to ace the market. In the last quarter, the company implemented a new recommendation model for reels that ...

The real magic of generative AI lies in something more pragmatic: slashing operational costs and boosting creative velocity.

native advertising networks are deploying AI-powered tools of their own to scan, analyze and block fraudulent activity before it reaches users. Machine learning models trained on vast datasets of ...

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