The new eight-team American ... Women's Soccer League. But you can just call it the NWSL for short. US Soccer made the announcement on Saturday and also unveiled the NWSL's logo — an ...

Rather than designing sportsy logos for teams based on known quantities ... he went whole-hog and arted up an entire new circuit: the American Soccer League. "My goal was to re-imagine a league ...

Rather than attempt to select timeless brands that might connect with a community or suggest an authentic, traditional soccer experience, the league and ... original 10 team logos survives.