The GHI experts have tried and tested the best blonde hair dyes for keeping your colour fresh. Shop our top picks now.

If Esquire was to write up a list of things a person should do at least once in their life, bleaching your hair would be up ...

Not to be confused with TikTok’s ghost roots—in which the ends of the hair are kept dark and the roots made an icy blonde—the ...

Balayage has been serving gorgeous hair color since the 1970s, and the looks keep coming a half century later. In fact, ...

Following on from beige, searches for “milk tea hair colour” are on the rise this month, but your colourist will know it as dark ash ... dipped blonde ends. When you have bleached pieces ...

For the past 13 years, I’ve bleached and dyed my hair, trying on every shade of blonde under the sun, from icy tones to buttery highlights. The one thing that’s always consistent is my ...

Discover the beauty of purple and blue shampoos! Learn how to choose the right one to keep your trending blonde, brunette, or ...

Sometimes your highlights and skin undertones are not in sync. “A very general rule is for warmer skin tones to opt for cooler highlights, cooler skin tones to go for warmer ones,” says Papanikolas.

As any (fake) blonde knows ... they aren't messing when it comes to a full head of highlights. I had the pleasure of being invited to Hair Evolved, which has just taken the place of OhMy ...