The Audi Quattro remains one of the most legendary cars in the history of rally racing. However, the public model was ...

Audi is embracing its future in China with the launch of a new electric sub-model called AUDI E that ditches the iconic "four rings" logo.

The point can only be to replace one brand with the other, independently of the excuses German executives may try to find.

Audi has launched AUDI E sub-brand in China, dropping four-ring logo to offer premium, tech-focused EVs tailored to China's ...

A fun fact I didn’t know is that Audi was the first “premium car brand” to enter the Chinese market back in 1988, and Audi’s experience in the market is why it decided to create AUDI, which is being ...

The New Audi sub-brand for China won’t use the four-ring logo and use AUDI lettering instead.

Here’s the branding news we’re tracking this week. This week in branding news, Audi revealed a new logo, the hosiery brand ...

AUDI, the child brand, is a joint venture between Audi and domestic powerhouse SAIC, led by Fermín Soneira, formerly Audi’s ...

The Audi lineup you know takes a victory lap before a massive model shakeup with reassigned nameplates and new all-electric ...

Although you’ll need to spend time getting the best out of it” Unveiled to the world in August 2024, this is the facelifted version of the third Audi RS3. Yep, we may have enjoyed four ...

And, Audi is at pains to point out, that improvement came from work on the car rather than Frank Stippler simply having a good day. The RS3 rides 10mm lower even than the less powerful Audi S3 ...

In 1932, the Bank decided to bring all of these businesses together under one umbrella (Audi, DKW, Horch, and Wanderer), marking the beginning of Auto Union AG and the famous four rings logo we ...