Indians are facing bias in business interactions, with claims that using non-Indian names yields better results. Many Reddit ...

A B2B professional from India shared a striking revelation about the bias he faces when using his real name in emails. - ...

A decade ago, if someone claimed they made a living by posting pictures of coffee cups and skincare routines, you’d probably ...

Founder, Chief Executive Officer Hudson Davis Communications. Amanda Davis is the founder and chief idea officer of Hudson ...

Content Marketing Institute report found that 91 percent of B2B marketers use content marketing to reach customers, up from ...

In today’s digital-first world, AI is reshaping how B2B marketers connect with their audience. In an environment where success hinges on data-driven insights, AI arms marketing teams with the power to ...

Sixteen Cebu-based micro, small, and medium enterprises  are gaining a foothold in the international market through a promising partnership with MR. D.I.Y. Malaysia, one of Asia’s largest home ...

Most customer journeys begin with search, says Felina Tan of Kaizen. Which is why brands should put SEO at the center of ...

With PartnerLinQ now available on Google Cloud, enterprises can accelerate their digital transformation, modernize their B2B ...

InBev has a broader footprint than most of its brewing peers, reducing its geographic concentration risk. However, we estimate almost half of InBev's revenue stems from emerging markets, which are ...

Explore how B2B and B2C companies adopt genAI differently — from sales cycles to social media strategies and beyond. The post How B2B and B2C brands adopt genAI — same tech, different strategies ...

GCash, the country’s dominant e-wallet player, is set to disrupt the business payments landscape with the launch of its own ...