Ever wondered what brand logos really mean? Dive into the hidden symbolism and brand psychology behind famous designs, and ...

The original logo had been designed long before these ads ran, but as pointed out by Fred Jakobs, archive director at BMW Group Classic, the brand did little to correct these assumptions. “For a long ...

Its always interesting to dive into the history of logos and the identity of automotive brands. Some time ago we did it with Porsche, today we are summoned by another German factory: BMW.