As part of the Safety Shot partnership, ATR will leverage peer-to-peer marketing, product trials, and will engage in ambassador-led activities on campuses and on social media. Ambassadors will ...

Unstereotype Alliance, a business initiative convened by UN Women, more inclusive advertising campaigns positively impact ...

PAR Punchh restaurant report offers insights, trends, strategies for convenience-store operators to remain competitive ...

Bridging the gap between artificial intelligence and human connection is more important than ever in e-commerce. As AI ...

Hugo Boss (BOSSY) demonstrates brand strength and pricing power, with high gross profit margins and a growing loyalty program ...

Brand Keys, in compiling its 16th annual Loyalty Leaders List, identified expectations as the key driver of consumer behavior and loyalty. "This year consumers assessed 1,465 brands in 142 categories.

In addition to the Brand Day Campaign, Momcozy continues to drive brand evolution with several exciting new initiatives.

Brands that thrive master the art of balancing innovation with familiarity. And these brands never lose sight of their most ...

Instacart and other grocery delivery services offer convenience but the knock on most, especially on-demand delivery ...

In addition to the slightly inflated grocery store prices you incur by shopping through the Instacart service, the add-on ...

A growing number of travelers are spending more money on experiences than possessions, and the travel industry has paid close ...