Royal Challengers Sports Pvt Ltd, the company that owns the IPL franchise Royal Challengers Bengaluru, has taken legal action ...

Discover how brand words shape identity, build trust, and enhance marketing. Choose the right words to make your brand stand ...

Rasna’s journey is a masterclass in branding and nostalgia—learn how a homegrown brand stayed relevant in a market full of global giants.

In his fourth hosting gig, Hamm was assured, confident, and, well, a big ol’ handsome goof. As he reminded everyone with a ...

Out-of-home advertising offers continuous exposure as it is visible 24/7. Unlike other mediums requiring media buys or ...

It seemed like an April Fools’ joke — the news that a restaurant famous for its scantily clad waitresses was getting a makeover to make it more family-friendly. But that is, in fact, the potential ...

Intel strengthens its branding by reviving the iconic slogan 'Intel Inside'. This change reflects its evolving role in the ...

It’s the word that keeps popping up in boardrooms, briefs and branded decks. Everyone wants their brand to be part of culture ...

Northern Power Garms grew a cult following online before opening its first bricks and mortar premises on Horton Street in ...

A little over 10 years ago, Dale Brisby exploded on the rodeo scene with some much needed humor around the western lifestyle.

In this advertisement that has surfaced on social media, Saif crashes into a fancy party, wearing just a black vest and shorts.

The revival of "Intel Inside" is more than a nostalgic nod to the past; it is an effort to underscore Intel's presence in ...