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Google's new AI tools promise to revolutionize ad creative, making video and image production faster, smarter, and easier to ...
The initiative is supported by a technical and research team that includes PhDs in machine learning, AI engineers, and former ...
The integration is designed to simplify creative management for Amazon Sponsored Ads by centralising assets and automating ...
Attendees of the 71st Cannes Lions International Festival of Creativity — dedicated to honoring creative innovation and ...
Walmart Connect’s Khurrum Malik shares why he thinks the burgeoning sector of retail media affords brands a more creative ...
The headhunting honcho reveals what today’s top talent really wants, how agencies are getting interviews wrong and why ...
Amazon is making it easier for sellers to quickly create generative AI ads on its platform, sometimes with just a single ...
I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.
Industry-first collaboration programmatically delivers ads via major DSPs when viewers pause the TV shows and movies they are ...
A new global benchmarking study is set to evaluate large language models (LLMs) for creativity.The project, led by Australian ...
Who are the most awarded women creatives in Asia during the 2023–2024 advertising awards season? Below is the ranking of the ...
Now, Uber is officially launching its own in-house Creative Studio to help brands to do exactly that. The new division of Uber Advertising will be working with brands to create not only adds on its ...
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