News

We all recognize that iconic logo, but it wasn't always a classic cherry color. Here’s the real reason why the Coca-Cola logo ...
Pemberton’s partner and bookkeeper, Frank Robinson, helped design the logo for the beverage. The now iconic Coca-Cola logo and its illustrative script started appearing in signs all over town ...
White gold and diamond ring: The winner of the Coca-Cola 600 receives a 14-carat diamond ring featuring the Speedway Motorsports logo in the center. The side of the shank features a checkered flag ...
Coca-Cola's logo is nearly as old as the company, first appearing in 1887. With its flowing script, it exemplifies tradition and history. Once, I grabbed a Coke at a picnic. Seeing that logo reminded ...
Coca-Cola's share price has remained resilient amid stock market turbulence in 2025. The beverage giant finished 2024 with an excellent performance as fourth quarter sales rose 6%. Coca-Cola ...
Developed by WPP Open X, "Classic" highlights the brand’s role in literary culture by replacing typed mentions of “Coke” or “Coca-Cola” on the page with the brand’s popular red logo.
Coca-Cola has played with its vintage-style script logo in new and surprising ways recently, like in a 2024 campaign from VML and WPP Open X that used authentic but unauthorized hand-drawn ...
The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by replacing the words 'Coke' or 'Coca-Cola' with the logo itself. Couple the ...
For example, Coca-Cola has been a partner of the Olympics since 1928, including sponsoring the Atlanta Summer Olympics in 1996. The exhibit features the torch Olympians carried down Peachtree Street.
A new work leans into the brand’s place in literary history, but with media strategies shifting fast, Coca-Cola’s quieter move arrives at a noisy time. Coca-Cola classics in literature / Coca ...
Coca-Cola is reviving its iconic “Share a Coke ... s bottles and cans into personalized keepsakes and replacing the logo with popular first names. Now, as Gen Z seeks out more authentic ...