Soda giants have exploited the world’s most popular sport for commercial gain, and FIFA has an opportunity to lead by example ...

Kampala, Uganda | THE INDEPENDENT | Coca-Cola Beverages Uganda (CCBU) was the official hydration partner for Uganda Athletics ...

New Pepsi packaging and ads take Coke’s concept but swap out names on bottles for food pairings relevant to summer cookout ...

Food-themed bottles take cheeky inspiration from the brand’s top rival.