“Gen Z loves a rebrand, so when kombucha legacy Health Ade created a Gen Z targeted brand, Sun Sip, Gen Z was all in,” Kaufman says. “With a focus on gut health, vibrant packaging and smart influencer ...

Minding the Campus For the past decade or so, I have worked with students to help them prepare essays for applications to ...

Digital inequality – challenges in accessing or maintaining an internet connection and functional digital devices – affected ...

TurboTax is capitalizing on the exposure of the NCAA college basketball tournaments to secure crucial NIL partnerships for ...

Gen Z is just entering adulthood, and according to a Talker Research poll conducted for Newsweek, they are the generation ...

A generation labeled “unmotivated” is actually underprepared, thanks to systemic gaps in education and career development.

RentCafe' research blog said the top college town in the Midwest is East Lansing, Michigan. But a South Dakota town also made ...

The constant Red Bull car visits, TikToks encouraging all-nighters and endless new brands are feeding into teens’ and young ...

College students are facing a career apocalypse. To make matters worse, the outlook is likely to get even more dismal in the ...

Between tech layoffs and DOGE cuts, college students are running out of job prospects — and it could haunt them for years to ...

Central Washington University’s home, Ellensburg, ranks No. 13 in the report, just six spots behind Moscow, Idaho, at No. 7.

There are many misconceptions about youth apprenticeships, but they're powerful pathway to career success. In this article, a current youth apprentice dispels myths about this earn-and-learn model.