By Victor AGBEVE In the financial sector of Accra, two banks have the same customers and are experiencing two distinct ...

Gamification is a potent yet underutilized strategy in the realm of digital marketing. By integrating game-like elements into ...

With aligned processes and customer touchpoints, you can gain a more accurate picture of what’s working (and what’s not) ...

CrowdStrike Holdings Inc (CRWD) reports robust financial results with significant ARR growth, high retention rates, and ...

Why B2B marketers need to prioritize customer loyalty and retention alongside new business to sustain revenue growth in a SaaS-driven market. After sale blind spot. Focusing only on acquisition ...

MINISO’s global expansion, stronger margins from direct stores, and Top Toy growth support long-term upside. Find out why ...

Loyalty isn’t love, it’s utility, habit and frictionless design, and it’s time marketers built programs that reflect that ...

Discover how Accor leverages AI, digital transformation, and loyalty innovation to redefine hospitality in this interview ...

Rely on communication, trust, and community to build that relationship. Finding and nurturing customer loyalty is vital to long-term success and is top of mind for every business. But in an ...

Freedom Furniture has long been a trusted name in Australian and New Zealand homes, offering stylish, personalized pieces ...

If you're looking to build a successful loyalty program, these practical tips can help you make it worth your customers’ ...

TELUS posted strong Q1'25 results, raised its dividend, and continues to lead in telecom growth with standout segments and ...