Then there’s the other way: With a studio legal victory. The AI models are deemed prohibited from training on this content — this “fair use,” a judge says, ain’t that. In such a scenario we are ensured that for the indefinite future what gets generated in the way of Hollywood images comes from Hollywood and Hollywood alone.

According to Disney and Universal’s lawsuit, Midjourney made $300 million last year. The AI company boasts the world’s largest Discord server at more than 21 million members (Viggle.ai is in second place with around 4.

A recent Disney promotional poster is under scrutiny for allegedly using AI, leading to discussions among fans and artists about its implications for the company's creative process.

Though the parties eventually reached a tentative agreement, AI has only gained a greater foothold. Screenwriters are turning to ChatGPT to brainstorm ideas. Directors have used Sora AI to create short films. And elsewhere, AI-generated memes have become a bewildering form of warfare for chronically online politicians.