A final experiment dispensed with drawing and focused on simple recall. Participants were asked to pick the correct Apple logo from a selection of eight similar variations. Again, this group's ...

Draw the Apple logo from memory. Of the 85 who tried, only one got every feature correct. We can recognize logos when we see them, but conjuring them from scratch is another story. To see how you ...

Could you draw the ubiquitous Apple computer logo from ... "People had trouble picking out the correct logo even when it was right in front of them," said Alan Castel, an associate professor ...

When the subjects were asked to select the correct logo from a lineup ... “Many students assumed that if they were drawing a leaf [as part of the Apple logo], they should also draw a stem.

After all, we all started with a pen and paper, drawing lines before learning to write letters. I never let that go. I’ve been obsessed with logos since I was very young and could memorize them ...

Could you draw the ubiquitous Apple computer logo from ... "People had trouble picking out the correct logo even when it was right in front of them," said Alan Castel, an associate professor ...

Inspired by the original hand-drawn logo's italicised form, the new typeface developed in collaboration with Tekio, brings flexibility and dynamism to the new branding. The expanded colour palette ...

Thanks to a post by his family, you can see the very first Slipknot "tribal S" logo that was drawn by Joey Jordison. The symbol was designed by the late drummer, who also helped come up with the ...

Thanks to his family, fans can now see the original Slipknot logo drawn by the late Joey Jordison. The drummer's family launched an Instagram account in July of 2022, roughly a year after he died ...

Corporate logos are designed to be not only recognizable but also memorable. So why is it that so few people are able to accurately reproduce logos when put to the test? Researchers say it’s ...