From next season onwards the country's top tier will be known as 'the Premier League,' with no title sponsor ... were consulted on re-design of the new logo. There had been some fear that the ...

So when our Sports Editor asked me to write about the changes to the Premier League ... All sponsorship logos have been dropped and there’s no obvious trace of the game it represents (although ...

Arguably the most prominent soccer league in the world, England's Premier League is going an unconventional route with their logo and branding. In an age of lavish sports sponsorships and branding ...

the clever people who came up with the newly redesigned Premier League logo must have been aware their work was going to get some stick. Article continues below A combination of football fans ...