We are approaching the start of the Premier League season ... proportion of fans who buy a new shirt every season. But imagine the PR win if a Champions League regular said we’re sticking ...

There's just something special about a football shirt with a sash design. The origin of the trend? That depends on who you ...

While Liverpool will not be able to celebrate officially on Sunday, that doesn't mean fans won't take to the streets or, more importantly, get their garb early. Liverpool won the Premier League ...

Mark Bright, who played for Crystal Palace in the late 80s and early 90s, said he was proud to see how the Premier League had grown ... all these people in Palace shirts, and it feels strange ...

“You see that commitment, getting up early in the morning to watch the Premier League ... from the U.S. market which is unlike other leagues they sell shirts from. “For Premier League in general, Man ...

So how have shirts sponsorships in the Premier League changed over the decades ... companies in countries which enjoyed booming economies in the early 90s that have now weakened - such as Japan ...