Man, Nike really hit Generation Z in the heart with this one. These Air Jordan 4s are a nostalgia overload. The legendary ...

Jordan Brand has proven that no grail in its archive is above being re-released. We explored this shift in strategy in a feature last year and the trend is set to continue with 2011’s Japan-exclusive ...

A game-worn uniform from one of basketball's most dominant seasons just sold for $2.6 million, capturing the legacy of a ...

The WNBA's popularity is soaring with the influx of new talent like Caitlin Clark and Paige Bueckers. Even with the women's professional league buzzing, it's still not quite yet drawing the TV ratings ...