Lilly Pulitzer will introduce its first international collaboration with French brand Saint James. Called Lilly Puliltzer x ...

Shop "The White Lotus" fashion and outfits inspired by each episode and other pieces that capture the resortwear vibe.

The competition among companies hoping to outfit prospects was fierce again this year for the NFL draft in Green Bay.

From Princess Diana to Princess Grace to Marie Antoinette, certain royals have influenced fashion for the ages.

At the end of Conner Ives’s fall 2025 show in February, the American-born, London-based designer took his final bow in a ...

Tog and Trim, The Indian Clothing Brand Redefining Everyday Fashion. In a market full of passing trends and fast fashion, one homegrown brand is making a lasting impact--quietly winning hearts with ...

Sweatpantlike jeans take the visual appeal of classic denim and marry it with the softness and stretch of your favorite ...

In the heart of New York City's Times Square, there are signs of an artificial intelligence (AI) revolution in marketing. In ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

Elon Musk intends to focus more on Tesla, but it's unclear if he'll be able to solve a big problem of his own making: damage ...

Brand Bio is Fashionista's guide to the best independent fashion and beauty brands — a resource for retailers, job seekers, ...

For his new Underdog line of sweatshirts and T-shirts, the retired football star had specific thoughts on fit, materials and ...