The Galleria Mall is set to become the ultimate GenZ hotspot as it hosts the first edition of Z Connect Festival from February 7 to February 23. With affordable brands showcasing fashion ...

The first weekend of the festival on Feb. 21 and 22 brought in established bands with recognizable names. Neon Trees, The All-American Rejects, Incubus and Boyz II Men are just a few of the bands who ...

One in three Gen Zers (31 per cent) have visited a festival with their parents in the past year. Gen Z’s waning interest in live music events could also be related to the growing popularity of ...

The Vota Palooza Music Festival has set the dates for its tour across the U.S. to increase the civic participation of Gen Z Latinos and new citizens. Organized by the Grita Canta Vota, the ...

So, what content does Gen Z want to see from brands beyond the festival grounds on social media? Let’s dive in. The time leading up to festivals is the perfect opportunity for brands to position ...

The influencers were in town for the 2024 Cannes Lions Festival, an annual five-day event in Cannes, France, about a month after the iconic yearly film festival in the same spot.It’s where the ...