Gen Z, who are currently struggling to save and hold on to a job, is reported to become the largest, richest generation in ...

NYT columnist Ezra Klein spoke with Democratic pollster David Shor about how the youth voted has shifted radically in a piece ...

This challenges long-held Democratic Party assumptions about younger generations forming an "ascendant majority" that would ...

From dating apps to job applications, it seems like Gen Z is constantly facing "no's". But is this just a part of growing up, ...

Gen Z isn’t shy about splurging—whether it’s doom spending for a dopamine hit, spoiling their pets, or splashing out on rent.

This rapid growth is largely driven by the health-conscious Gen Z who are opting for low-sugar, organic, and alcohol-free ...

Things are looking up for the “doom-spending” generation. A new report from Bank of America predicts that, by 2035, Gen Z could be the richest generation in the next decade, amassing $36 ...

Bank of America research highlights Generation Z’s growing economic influence, accelerated spending habits, and challenges in ...

Beneath the surface, there’s an array of values that some from older generations might find unnecessary, exaggerated, or even ...

Generation Z is expected to outearn older generations by 2035, according to a new study analyzing its backgrounds and ...

Gen Z is expected to become the world’s largest and wealthiest generation by 2035, according to a recent report by Bank of ...

Gen Z is set to become the richest generation, with projected earnings of $74T by 2040. Here's how they're reshaping the ...