"We are at the forefront of a new wave in functional beverages," Diana Eberlein, of the Coalition for Adult Beverage Alternatives told Newsweek.

There’s actually no universal convention for naming generations. There is only this man, his competitors, and the galaxy of ...

A millennial has revealed what she sees as her generation's biggest contribution to the fashion world, and it might not be ...

But for Gen Z users online, experts say dark humor can help them process major news events and protect their mental health.

Young Americans are getting into country club sports like golf and tennis. It's causing a culture clash with boomers and Gen ...

The rise of Status AI, an app for interacting with AI-generated characters, is the latest example of a rapidly growing phenomenon that has yet to be fully studied ...

Our world has too much noise and too little context. Vox helps you understand what matters. We don’t drown you in ...

When President Donald Trump was asked about the possibility of the U.S. economy heading into a recession during a March ...

ChatGPT created a “vibe-y portrait” of the average London Gen Z emphasising that “London is wildly diverse and no ...

The world has evolved since Gen X was coming of age, and many of their old habits aren't acceptable in today's society.

including pop culture and social media. So let's get started and investigate the intriguing world of Generation Z and their ...

From Dunkin’ deodorant to Sabrina Carpenter perfume, smelling good isn’t enough — it’s all about smelling edible.