"If you knew the person, share a story of a time or adventure or something they did that you know about," suggests Patti Elliott, national president of American Gold Star Mothers Inc. Her son ...

"The Gold Star team had a hell of a good time with this campaign," Jamie Pollard, Gold Star's brand activation director, said in a statement. "Since the 'Hell is Real' billboard is widely ...

As a Gold Star mother, Sherry Wyatt believes it is important to honor other Gold Star families who have lost an immediate family member during active-duty military service.