Read more about our Product Review Guidelines here. The baddie aesthetic is going to be everywhere for spring and summer 2022, and we have Gen Z to mostly thank for its comeback. According to the ...

You can easily dress it up or down with some sneaks or heels. If you want that baddie aesthetic while still keepin' the lewk laidback, this 'fit will give you those vibes. Grab these unique ...

Kylie, once known for her "baddie" aesthetic, has been embracing a more mature and minimalist look as of late.

In her new Dazed cover story, the reality star, 27, denied switching up her style for Chalamet’s sake. When asked if fans ...

Thanks to social platforms like Instagram and TikTok, a myriad of fashion aesthetics are growing in popularity. On one hand, many nostalgic trends are seeing a resurgence, including Y2K or '90s ...

The baddie aesthetic became popularized in the 2010s, but before then, the original baddies were called “ghetto fabulous,” a lifestyle expression that originated from poor African-Americans in ...

The platform says these aesthetics will take over campus dorm ... searches for the phrase "baddie dorm room" have risen by a whopping 775%! (If you're wondering what a "baddie" is, Urban ...

For the third instalment in her series, she commissioned Victoria Goldiee to explore how Black British women are redefining beauty through the ‘Baddie' aesthetic… The UK beauty industry is in its ...