The long-serving architect of Haier’s Rendanheyi approach to organizational transformation will transition to Honorary Chairman, and will be suceeded by Mr. Zhou Yunjie as Chairman and CEO ...

Haier had achieved what GE could not: a resounding success in the appliance market. Literally, rendanheyi translates to “employees and customers become one.” Everything starts with the customer.

What’s important to understand that Haier is successful in large part because it is driven by a remarkable Taoist philosophy—known as RenDanHeyi—hewn out of decades of practical experience.

Management model for the ecosystem brand: Rendanheyi Haier believes that IoT is essentially the internet of people. The main reason behind the Haier ecosystem brand’s ability to cover ...

Haier adopted Rendanheyi – otherwise known as the Win-Win Model of Individual-Goal Combination – in 2005 as a business model to allow the company to transform in step with the impact that the Internet ...

Haier’s business model has created a worldwide entrepreneurship movement. With Rendanheyi, Haier has created a global organisation of entrepreneurs. It is now a networked organisation with only three ...

In effect, implementing the rendanheyi model meant tearing apart the walls of our enterprise and changing our structure into a collection of entrepreneurial ventures. The Haier platform now connects ...

2019 was an important year for Haier. Its new version of its radically decentralised structure, dubbed Rendanheyi 2.0, based on many independent ‘Ecosystem Micro-enterprise Communities’ (EMCs) had ...

The source of Haier’s boom lies in an approach known as rendanheyi, a Chinese business philosophy. It embodies the same concepts I’ve coached companies on for decades. My company calls it ...