Demna is leaving Balenciaga to become the new artistic director of Gucci, tasked with jolting the Italian fashion house out ...

For luxury brands like Gucci, collaborations with Adidas and ... The sell out success of the KFC x Hype and Greggs x Primark collaborations shows brands do not necessarily have to be from the same ...

Luxury fashion built its reputation on scarcity and restraint, but in recent years, it has chased spectacle ... of runway circuses, brand collabs, and celebrity-fueled hype cycles, something ...

Among the signs that we may have reached peak hype is the fact that drops and collaborations are increasingly questioned by fans and experts alike. Popularised by streetwear brands of the likes of ...

"We got used to hearing about double-digit growth at Gucci," Fflur Roberts, the head of luxury goods at Euromonitor, told Business Insider. But the brand's fortunes have reversed. Over the past ...

South Africans have historically queued outside Gucci stores to spend their year-end bonuses ... and celebrities when it comes to our purchasing choice. There is hype around these brands, and ...

The 49-year-old has spent the last seven years as creative director at the storied Italian fashion house, helping to reinvigorate the Gucci brand. In 2018, during a Milan fashion show, Gucci took ...

High-end Italian fashion giant Gucci has become the first major brand to accept payments in the form of the Bored Ape Yacht Club-affiliated ApeCoin (APE). The move was announced on Monday and ...