Brands like Chipotle, Starbucks, Cava, and others are leaning on rewards to keep customers coming back and to build habits ...

If you travel for work, these are the time-saving, stress-reducing, money-smart tips I rely on after 75 business trips a year ...

The retailer’s dual loyalty programs focus on driving frequency by meeting customers' needs at every stage of their journey.

To celebrate 25 years of operations, JetBlue has rolled out one of the most generous offers we have seen in a long time.

Consumers value simplicity. A loyalty program should be easy to understand, join and navigate. If customers find it difficult to participate, they are less likely to stay engaged. By reducing friction ...

Too many loyalty programs make perfect sense for the vendor and ask too much of the customer. This means that in the end, it won’t work out for you either. – Arar Han, Sabot Family Companies 4.

Thanks to its collaboration with Mastercard – a global leader in the loyalty sector, with over 1,400 client companies and a network of more than 900 specialists – SessionM will provide OCTO ...

Thanks to Mastercard’s SessionM platform, OCTO will offer valuable incentives to more responsible drivers while increasing customer engagement and loyalty to insurance companies. MILAN ...

Consumer Reports uncovered that Kroger collects vast amounts of personal data through its loyalty program. The grocery giant then sells this information, often inaccurate, to more than 50 ...

The U.S. has around 55% of travelers enrolled in loyalty programs, and many European markets aren’t far behind on the surface — France and Spain, for instance, hover near 50%.