For every iconic, name-brand box of cereal, there is inevitably going to be a lookalike right next to it. These knock-off brands claim to offer the same exact product at a fraction of the price.

it’s “only” 17 permanent varieties and five limited-edition off-shoots), but the popularity of the original has inspired a ...

When choosing between a box of Frosted Flakes and a knock-off brand, more consumers are willing to ditch Tony the Tiger and say: “They’re gooood enough!” Store brand cereal sales spiked ...

When choosing between a box of Frosted Flakes and a knock-off brand, more consumers are willing to ditch Tony the Tiger and say: "They're gooood enough!" Store brand cereal sales spiked nearly 20% ...

Better known as cereal, Jackson’s rock-hard breakfast ... Post began selling knock-off versions of Kellogg’s products with a twist of his own—advertising. At the time, advertising was ...

Snoop Dogg is taking on Walmart after he claims the grocery giant tried to “choke” out his cereal brand by hiding it in storage rooms. The rapper, whose legal name is Calvin Broadus ...