When choosing between a box of Frosted Flakes and a knock-off brand, more consumers are willing to ditch Tony the Tiger and say: “They’re gooood enough!” Store brand cereal sales spiked ...

When choosing between a box of Frosted Flakes and a knock-off brand, more consumers are willing to ditch Tony the Tiger and say: "They're gooood enough!" Store brand cereal sales spiked nearly 20% ...

it’s “only” 17 permanent varieties and five limited-edition off-shoots), but the popularity of the original has inspired a ...

Rappers Snoop Dogg and Master P are suing Walmart and food manufacturer Post Consumer Brands, arguing that both companies intentionally left their cereal product off shelves and hid it in ...