Scroll on to discover 14 standout K-beauty products, from blushes and mascaras to lippies and beyond. From familiar picks you may recall from TikTok viral moments stateside to hand-picked expert ...

As K-beauty continues to expand its global footprint, an increasing number of European entrepreneurs are launching their own ...

The top five Korean cosmetics brands in U.S. e-commerce--which include Beauty of Joseon, Medicube and Biodance--saw online ...

Emboldened by roaring online success in the U.S., South Korea's cosmetic startups are expanding their bricks-and-mortar ...

I tested 35 popular K-beauty skincare products for several weeks to find the best brands for you. Korean skincare, known as K ...

Kolmar Korea announced that it has developed a recyclable paper pouch for sheet masks as part of its efforts to lead in global sustainability ...

You may have heard the rumors over the past decade or so about the “magic” of Korean skincare and how it has completely transformed and taken over the skincare routines of many around the world. If ...

The best Korean K-beauty hair care products can help hair grow thicker, longer, and stronger thanks to powerful skincare and ...

South Korea's beauty and personal care market showed solid growth in 2024, with mass products outpacing premium ones. The report provides retail sales data from 2020-2024, covering product segments ...

Korean skincare continues to be a game-changer, and rice toners are a must-have. Here are our top five picks if you’re ...

You can watch this video at https://koreanow.com Copyright(C) Unauthorized use, distribution, and employment of AI-based ...

I'm an ardent admirer of K-skincare, but what really surprised me on my trips to Korea was the wealth of beauty products dedicated to curating a healthy scalp: Hair ampoules, essences, tonics ...